Do companies feel the pain of not having emotional commitment from their managers or employees? Ask any company at any time about its top ten chronic challenges. Manager and employee performance will almost always appear on the list - finding them, keeping them, paying them, training them, and motivating them.
What companies must learn is that managers and employees don’t necessarily want to work less. They just want it to mean more. A key question, then, is “What is needed to create the highest level of self-sustaining motivation and to gain the emotional commitment of a companies’ managers and employees?”
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